Amanda Sima is the President and Founder of Alma Mater, a licensed team apparel company with operations in Columbus, Ohio and Los Angeles, California.
In the fall of 2007, Amanda discovered a vintage scarlet and grey sweater out of her grandmother’s basement. She never looked back.
Amanda founded Alma Mater in 2008 at just 26 years old. Her goal was to wake up the licensed team apparel market by designing garments that address mainstream consumer trends, and provide quality composition and fit. In an industry where generic tees and fleece are king, the market was void of it. After years of product development, Alma Mater has gone from just three NCAA licenses to over 70 and is now delivering styles to the masses as the first specialty brand in fan apparel offering affordable fashion. And she's proud to be one of the few woman-owned companies doing it.
Wear Your Loyalty.